JD Wetherspoon to Delete Social Media – How will this decision affect them?

JD Wetherspoon has announced this week that they are going to be closing all of their social media accounts for individual pubs and head office. The firm said their decision was influenced by concerns on “misuse of personal data” and “the addictive ... Read more

PPC VS SEO: What is the best option for your business?

All businesses should realise the importance of search engines as a way to build traffic to their website. Two of the most powerful traffic generators are PPC and SEO. Pay-Per-Click (PPC) is a method of advertising on search engine results pages, ... Read more

6 Tips for Creating an Effective Video Marketing Campaign

Most of the posts we see on social media at the moment are in the form of videos. 54% of consumers want to see videos from brands they support in comparison to email newsletters (46%) or social images (41%). So what are the secrets to successful ... Read more

8 Tips for Creating a Successful Email Marketing Campaign

Email marketing has been an effective and affordable form of marketing for many years. However, a lot of email campaigns are ignored by recipients. So, we’ve put together some tips to ensure that your campaign is reaching the largest audience ... Read more