Retail has been struggling recently as a result of the growth of online shopping. Most customers view shopping as a pointless task when they can get anything they may require delivered to their home at the click of a button. So, retailers have had to ... Read more
All businesses should realise the importance of search engines as a way to build traffic to their website. Two of the most powerful traffic generators are PPC and SEO. Pay-Per-Click (PPC) is a method of advertising on search engine results pages, ... Read more
Email marketing has been an effective and affordable form of marketing for many years. However, a lot of email campaigns are ignored by recipients. So, we’ve put together some tips to ensure that your campaign is reaching the largest audience ... Read more
Like fashion, television and cinema, marketing is forced to adapt to the ever-changing tastes of its audience. As a result, it’s always a good idea to keep an eye on current and emerging trends. We’ve looked into the current and emerging market to ... Read more
At NovaLoca, we recognise that the search for helpful and free business tools on the internet is now a very popular way for companies to learn. We are constantly using the internet to learn and grow our own knowledge of social media and marketing and ... Read more
Thinking of selling your commercial property in 2016? It’s best to get on the market before Christmas. As well as the millions of people searching for a new residential property at Christmas, those thinking of investing in a new business or moving ... Read more
Present day consumers expect the world at their finger tips. They want products now, they want the experience to be “their way” and they want to be able to get this wherever they are. They are the "online shoppers". If you own a retail business, ... Read more
Social media is a necessity of modern marketing and something that the property industry is increasingly using in a very positive way. However, considering the importance of social media marketing, we've highlighted some of the dos and don'ts of ... Read more
